Hug Lulu, where did it start?

Hug Lulu began during COVID, when we were living in South Carolina. I bought a Cricut and started creating uniforms for the people in my community. It was the first time I saw how much something made by hand could mean to someone.

When we moved to Florida, I took Hug Lulu into the world of marketing and design. I've had the joy of helping so many small businesses build their brands, from logos to the look and feel of everything they share with the world.

But along the way, I realized something was missing. I wanted to get back to making things with my hands, so I returned to the craft world, this time with sewing.